Divergent Blog Post Formula
Write Business Blog Posts with Purpose and Effect The biggest life lesson from Matt Damon in Good Will Hunting is “become that which you seek”. Every business owner is told […]
10 Ways to Leverage Your Press Releases
Marketing and advertising agencies love press releases. Included in your representation, when they write a press release for you, your approved post is syndicated online automatically. And while press releases do lots of […]
Ultimate LinkedIn Security
To get the full benefits and rewards of using LinkedIn, it’s important to first understand your risks and how to protect your reputation. Hundreds of millions of business professionals use […]
Is Your Source of Information Authoritative?
Edgar Allen Poe said, “Believe nothing you hear and only half of what you see.” Take away your personal experiences or biases. Then assume most of what you read or see […]
Leveraging Slideshare for Content Marketing
Have you recently noticed that you often see a listing from Slideshare on the first page for many web searches? LinkedIn purchased Slideshare in May of last year for $119 […]
Digital Marketing for More Customers
If you look at a typical sales funnel today, digital marketing has already educated customers and helped them make decisions well before talking to sales. In fact, virtually everything in […]
Most Registrars Are Clueless about SSL
Have you encrypted your website yet? Reputable organizations around the globe are planning to implement HTTPS as described in Show Customers You Are Serious About Security. No one can intercept […]
Pumpkin Plan Your Marketing
As virtual CIO, I sit in many board meeting and strategy sessions for customers. My role is not just streamlining technology, but also super charging digital marketing. My clients are […]
Help Fight Webspam
Webspam is duplicate, malicious, misleading, or unintelligible web pages designed to harm or confuse visitors and manipulate search results. Webspam is becoming such a widespread problem, that it’s time for […]
