Most marketing folks will tell you to have customer testimonials on your website, but testimonials have little value. How many news articles do you have
Tag: Content Marketing
If There Was No Advertising
If there was no advertising, what would the world be like? It probably would be like the first time I saw the original Star Trek as
Biased Self Promotion Backlinks
Most social media sites allow noteworthy or celebrity people to openly promote themselves while linking to their website. If you’re a mere mortal like the rest of us, don’t
Blog Once a Week
Mileage and situations may vary, but generally you want to blog once a week: No one wants a daily update in their inbox or RSS
Google Plus Evolution Continues
While many critics were quick to pan the service, Google Plus continues evolution with just over 300 million users. Anyone who wants their author picture to show up
Your Competition Doesn’t Blog
It’s still surprising to me that in almost every business sector, few business-to-business organizations blog. There are many blogs in the technology industry, but virtually none of