If you don’t know about Yammer, it’s effectively the Facebook for business – recently purchased by Microsoft and now included free in every Office 365 subscription.
Given this one fact, many people think “Social Media? No Way.” and promptly run away. Of those remaining, the majority have LinkedIn or some business features of the various other social networks and can’t fathom the use of something else internally.
Well that’s the rub. Yammer isn’t just internal. Plus, the communication in most organizations ranges from poor to terrible – despite phone systems, e-mail, and instant messaging. Yammer can be used to build relationships and provide more value to customers and vendors. Let’s face it. Your desk phone will soon meet the same demise as your home phone. Instant messaging is intrusive and e-mail takes the bulk of your time and focus with only 1% of messages useful.
Yammer is about curiosity. Yammer is a better approach to keep up with people and information on your schedule, rather than the flood of near defunct 40-year-old e-mail. If you don’t update your skills beyond current mundane tasks, they will be automated or outsourced in 3 years or less.
Businesses need a better way to keep up with the rapid pace of change. You need to work smarter and faster. Learn more about Yammer and start sparking new and innovative ideas today.